Urban Super Medical Saint

Chapter 156 Donglin Yue

"What, Yue Ting is also thinking about this?" Ge Dongxu looked at Yue Ting with a bit of surprise, as Yue Ting had always seemed more like a rebellious girl to him rather than a career-oriented heiress."

"Yes! But dad won't listen to me, he doesn't agree with me using millions to fund a virtual brand," Yue Ting pouted.

"Dongxu, is this business really viable?" Yue Feng asked, ignoring his daughter and turning to Ge Dongxu instead.

Compared to his daughter, who had only known fun and trouble, he naturally trusted Ge Dongxu's judgment more. Enjoy new chapters from empire

"Old Yue, your question is interesting, there's no business that guarantees a hundred percent profit. But in business, you should understand the advantage of seizing the opportunity, when many people start to enter this path, it won't be easy to get a share, and the profits certainly won't be as attractive," Ge Dongxu said.

"Dongxu, don't worry about Old Yue, I trust your judgment, just tell me, how much do you need me to invest? I'll have Lin Kun work with you. You are the only one who can manage him! Even if we lose out, we'll just consider it tuition for the kid," Lin Jinnuo didn't have as many worries as Yue Feng, and he slapped the table as he spoke.

"What do you mean by that, Old Lin? Who said I'm not investing! Dongxu, tell me, how much do I need to invest, preferably more than this chubby guy here. And let me tell you, Yue Ting studied fashion design, and our company has a garment factory under it. If it's about fashion, she's definitely more professional than Lin Kun," Lin Jinnuo's words reminded Yue Feng that his daughter was no pushover. If this investment project could really put her on the right track, it would be worth a lot more than a few million.

And Lin Jinnuo was obviously right, in this world, Ge Dongxu was indeed the only one who could manage his daughter. Sometimes Yue Feng felt like a failure as a father, unable to control his daughter, whereas a high school student could keep her in line, with her always respectfully calling him 'Brother Xu'.

"Oh!" Ge Dongxu became even more surprised after hearing this. He had seen Yue Ting's previous rebellious outfits, always thinking she was a woman without taste, but it turned out she had studied fashion design.

"Brother Xu, come on, say it, hahaha, now you're really our boss!" Lin Kun and Yue Ting became excited upon hearing their fathers were ready to let them cooperate with Ge Dongxu on starting a company.

"Damn! My old dad really screwed up!" Lin Jinnuo and Yue Feng could not help but curse when they saw this.

"Yue Ting, since you studied fashion design and your family has a garment factory, and you've had this idea for a while, you definitely know more about this than I do. Tell me, how much do we need to invest?" Ge Dongxu didn't answer but looked at Yue Ting instead.

He really didn't have much experience in this area.

"I've looked into this. The owner of 'Mister Bonwe', Zhou Chengjian, only invested about four million initially to start the brand, but that was three years ago. It's certainly going to be more now. And our capital is much stronger than Zhou Chengjian's back then. If we're going to do this, we should go big, I think it needs to be about ten million," Yue Ting thought for a moment and said.

"I think that's fine, it's just over three million each if we split it three ways," Ge Dongxu said, as he now had over seven million left after selling his land and paying off the bank loans, so he was quite comfortable financially.

"How can that be, you are the boss, naturally, you should contribute the most, we shouldn't be contributing the same as you. How about this, you put in five million, Yue Ting and I each put in two and a half," Lin Kun immediately objected.

"Tch, you're the two fifty!" Yue Ting retorted.

"Look at my head, since two hundred fifty sounds bad, then let's make it two hundred each, Brother Xu six hundred," Lin Kun said.

"I think that works, Brother Xu, what do you think?" Yue Ting nodded and then looked at Ge Dongxu.

Watching Lin Kun and Yue Ting go back and forth, even owning equal shares with Ge Dongxu wasn't enough, Yue Feng and Lin Jinnuo looked at each other with wry smiles on their faces.

He really was a failure as a father! Look at Ge Dongxu, not even seventeen yet, and he'd already managed to keep his son and daughter in line, even more obedient than grandchildren.

"Is that really necessary? I still need to study, and I definitely won't have time to manage the company later on. It will have to rely on you to manage. Logically, you should hold the majority of the shares," Ge Dongxu said, watching them settle on the investment ratio through their back-and-forth, and he couldn't help but cry and laugh.

"It's our duty to manage the company, boss. You just need to remotely give some pointers occasionally. Don't worry, we've both been abroad for a couple of years and have seen some of the world. We will definitely not let you down and will manage the company well!" Lin Kun immediately said.

"Yes, yes. Don't worry, Dongxu, we will definitely work hard," Yue Ting also hastily added.

Upon hearing this, Lin Jinnuo and Yue Feng didn't know whether to feel relieved or cry.

They were relieved because it was the first time their son and daughter showed such a great determination to work hard, but they cried because all this was because they didn't want to let Ge Dongxu down.

What on earth is this mess?

Ge Dongxu looked at Lin Kun and then at Yue Ting, seeing the fervent gaze they held towards him, and he simply said, "Then I'll listen to you; I'll invest six million yuan, and each of you will invest two million. As for legal representation, positions like chairman and general manager, you will hold those roles, and I'll just be a shareholder. Of course, if I have time, I'll also offer some suggestions. Old Lin, Old Yue, what do you think?"

Finally, Ge Dongxu turned to Lin Jinnuo and Yue Feng.

"What else can we say? We've already left them in your care, following you can never be wrong," Lin Jinnuo and Yue Feng said to each other with a wry smile.

Thus, the venture into the fashion retail chain industry was settled at the Changxi Grand Hotel, with Ge Dongxu investing six million yuan, holding sixty percent of the shares, and Lin Kun and Yue Ting each investing two million yuan, each holding twenty percent of the shares. In terms of the brand name, Lin Kun and Yue Ting leaned towards a more Westernized name, like Zara or M&S, which sounded foreign and upscale. However, Ge Dongxu still had some national pride, disagreeing with a Westernized name, suggesting a name combining "Dong" from his name and their last names, naming the brand "Donglin Yue."

Lin Kun and Yue Ting greatly admired Ge Dongxu, and with him suggesting to combine a character from each of their names to create the brand, they naturally loved the idea and immediately applauded.

Thus, "Donglin Yue," a clothing brand that would resonate throughout Huaxia Country and the entire world for decades, was born.

Afterward, they discussed the headquarters' location, unanimously agreeing that it should either be in Ouzhou City or the Provincial Capital, definitely not in Changxi County, as this concerned the brand's image.

Ultimately, they decided to temporarily set up the company in Ouzhou City, since the fashion industry there was quite developed, and compared to the Provincial Capital, Lin Jinnuo and Yue Feng were more familiar with Ouzhou, making business operations more convenient.

After determining the city for the headquarters, they moved on to more professional and detailed issues, including recruitment, fashion design, and brand promotion, etc.

These were things Ge Dongxu did not understand, so he left Lin Kun and Yue Ting to plan and handle these aspects.